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In her efforts towards providing valuable insights into opportunities available in food industry, a culinary expert and director of School at Harelfoods Academy, Opeyemi Aderinto has organised a two-day free virtual summit for food business owners.
The free virtual summit which was held between 26th and 27th November, 2021 with the theme; “Unlimited: Emerging Opportunities in the Food Industry” had in attendance no fewer than 75 food business owners from different parts of the world.
The virtual summit had contributions from five guest speakers and convener who are experts in different niches in the food industry and online business space.
The speakers were; Esther Enewerome Odafe-Ohaka, an author and Amazon Best Seller; Priscilla Canice-Obi, CEO of a Natural Spice Processing and Packaging Company; Affoh Joseph, an Agropreneur and Founder and chairperson of Firm Vines Solution Limited; Fii Stephen, a Digital Marketing Consultant, and Mosun Olukoga, a Digital Content Creator.
In her opening remarks, the Convener, Aderinto explained that the summit is an avenue meant to expose food business owners to several gold mines in the industry.
Aderinto, who is a culinary tutor and also owns an online culinary school noted that there are several profitable niches in the food industry that do not require so much physical exertions.
The culinary expert also stressed the need for food business owners to focus more on international market.
In her words, “this summit seeks to open your eyes to those opportunities and how you can position for global visibility and patronage. Your food business should not be limited to our local market. There is a large need for what you do on the international market.
“Food business is beyond cooking Jollof rice or carrying pots and pans about. There are so many profitable niches in the industry that do not require so much physical exertions but are able to turn in passive income.
“The essence of this summit will be aborted if by the end you do not take actionable steps on what you will be learning in every session. We have a line up of speakers who are experts in their various niches, and without an iota of doubt, they will do justice to their topics.”
While delivering his lecture on” Digital Platforms for Global Visibility”, Stephen Fii emphasized the need for food business owners to upgrade in their style.
He noted that there have been a lot of changes in technology which needed to be incorporated by food business owners.
He added, “a lot of things have changed in the past few years,and food business owners will be doing themselves a disservice if they ignore these changes. Food business owners should use every global platforms at their disposal in order to adapt to the changes happening around.
“You have to take control of your visibility online. Most of these platforms are free. Some digital platforms for global Visibility for food business owners is: website, Google my Business, social media platforms like Facebook, Instagram, LinkedIn etc”
Speaking on “Exploring Profitable Opportunities in Agriculture”, Affoh Joseph explained that agrobusiness is the business of agriculture that goes beyond farming
The Agropreneur advised participants who have financial constraint to start from the value addition level of agro food processing and packaging.
In his words, “Agribusiness is a subset of agriculture that makes the business very interesting. Agriculture has to do with the old ways of farming while agrobusiness is the business of agriculture. It is beyond farming. For example, a farmer will plant and sell his cavasava tubers, an Agropreneur will add more value to the cassava by producing garri, cassava chips, cassava flour, cassava starch etc sell and make more money.”
On her part, Mosun Olukoga, a digital content creator emphasized the need for food business owners to engage in packaging and selling of products online.
Speaking on the topic:”Making Money Online as a Food Business by Teaching What you Already Know”, Olukoga added, “There’s something you know how to do as a food business owner that many people out there do not know how to do, but which they are willing to pay you to teach them. It could be how to cook ogbono soup that draws, how to cook “Calabar soups.” All if these can be packaged and sold as an online product.
“If you can teach people how to solve their problems with your skills, then they will buy.”
Also, Priscilla Candice-Obi who spoke on “Viable Opportunities in the Spices Niche” hinted that spice niche are largely untapped.
Candice-Obi stressed that there are opportunities in exporting spices, spices for cosmetic production, bagged spices for assorted types of tea and spice photography.
Esther Odafe-Ohaka in her lecture however advised food business owners to engage in writing of books.
Odafe-Ohaka while speaking on “Book Writing and Publishing for Food Business” added, “There are several benefits attached to writing and publishing a book as food business owners.
“Authoring a book makes you an authority in your niche, your books travel to places you might never visit in life, it’s a source of passive income, every food business owner can make money writing books about their niche. There are millions of people out there waiting to buy and read your book.”
Meanwhile, many participants have taken to Instagram to commend Opeyemi Aderinto for organizing such an eye-opening summit for free.
Many participants described the summit as the opportunity to learn the modern way of doing food business.